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FOUNDERS CLUB · PIONEER BUSINESS SELECTION

Make your store the go-to choice across your province:
lawn tractors, tools, fertilizers, soils and plants
immediately visible on the App and Google.

Local buyers searching for a lawn tractor, a specific fertilizer, potting soil or irrigation kit immediately discover you have it in stock nearby—with automatic product import and zero complex setup.

Automatic CatalogAutomatic product import (or via Excel: no file upload needed)
Joyflo Totem IncludedShipped with your store's QR Code + Unlimited Free Push Alerts
5% Maintenance CashbackOn your affiliated customers' in-app service purchases (down to zero cost)
apps.joyflo.com/shops · For Agri-Stores, Lawn Tractor & Machinery Dealers, Fertilizers, Hardware, Irrigation and DIY
Joyflo SHOPS Dashboard: Plants, Products, Services and Food
Joyflo Mobile App
Simple, fast and built for the field · Zero complex management

How Joyflo works in 3 simple steps

Automatic catalog import (even without uploading files), official Joyflo QR Totem in your store and a digital agronomist next to every plant.

Automatic Joyflo catalog import or via Excel with the support team Step 01 · Automatic Catalog

Automatic product import (or via Excel)

You don't even need to upload any file: product import is now automatic (or via Excel sheet) with the Joyflo support team and automated seasonality.

Official Joyflo QR Totem and printable A4/A5 plant tags Step 02 · QR Totem & Plant Tags

Receive your Joyflo QR Totem & print A4/A5 tags

Every participating store receives the official Joyflo Totem with its dedicated QR Code and prints A4/A5 plant tags signed by the Scientific Committee of Agronomists.

Lifetime exclusive customer affiliation via the Joyflo QR Totem Step 03 · Lifetime Lock-In

Customers scan your Totem and stay YOURS for life (+ 5%)

Anyone who scans your Totem or plant tags stays exclusively affiliated with your store: they receive your free push alerts and 5% of their in-app purchases discounts your maintenance.

Watch the 2 Official Videos · What is Joyflo (1 min) + How it works for Stores (2 min)

Two short videos to immediately see the App and how stores use it

Watch the official English App presentation (1 min) and the store/professional overview (2 min):

🎬 Video 1 · 1 min 05s · Official Joyflo App (EN)

Your digital guide to the world of plants, signed by real Agronomists

AI plant identification, virtual garden, tailored cultivation care reminders and local green store finder.

🏪 Video 2 · 2 min 15s · For Stores & Professionals

How Joyflo works for retail stores, nurseries and professionals

How to make your plants, products and services visible in your area, receive qualified leads and affiliate customers.

Want to inspect every screen of the merchant control panel? Jump to the Full Backoffice Tour (12 min with chapters) ↓
Fast greenhouse & warehouse turnover

«Help me move ready stock in my greenhouse or warehouse»

Channel 1 · B2B Side (Growers, Decor Suppliers, Machinery)

Showcase ready lots and get direct calls from B2B buyers

📦Ready Greenhouse or Warehouse Stock
➔
🌐Joyflo & Google Showcase
➔
📞Direct Buyer Contact (0% fee)

Garden Centers, florists, agri-stores and landscapers find your available stock and contact you directly by phone or WhatsApp.

Channel 2 · Retail Store (Garden Centers, Florists, Agri-Stores)

Clear weekend benches with 1 Free Push Notification

🌸Fresh Arrivals or End-of-Season Lot
➔
📲Send 1 Free Push Alert
➔
🛒Affiliated Customers Visit Your Store

Instantly notify on their smartphone every customer who scanned your Joyflo store Totem or your QR plant tags.

What users find inside the Joyflo App · AI Technology + Real Agronomists

Why consumers and professionals keep the Joyflo App on their phone all year round

More than a static catalog: Joyflo is a daily digital guide where every cultivation tip is validated by real Agronomists, creating a continuous bridge between plant lovers and your store.

01 · AI + Agronomists
Plant photo identification on the Joyflo App

Photo Plant Identification

Snap a photo to immediately identify any plant species through computer vision backed by human agronomic validation.

02 · Personal Green Space
Virtual garden and local weather on the Joyflo App

Virtual Garden & Local Weather

Users organize their balcony, garden or vegetable patch in the app, track growth and monitor real-time local weather.

03 · Smart Care Alerts
Tailored plant care reminders on the Joyflo App

Tailored Cultivation Care

Watering, fertilizing and pruning: Joyflo reminds users what to do and when, driving repeat purchases in your store.

04 · Local Store Finder
Local green store map and Book & Collect on the Joyflo App

Store Finder & «Book & Collect»

Customers searching for plants, soils, machinery or landscapers explore nearby stores and book or contact you directly.

🩺 Agronomic Consulting & Disease Diagnosis

Leaf spots, yellowing or fungal attacks? Users consult real experts to identify plant issues and buy the right treatments at your store.

📚 Technical Sheets, Nursery Videos & Blog

Every sheet covers soil, exposure, temperatures (DIF) and seasonal advice curated by agronomists and landscape designers.

🌍 Multidisciplinary Team & Sustainable Vision

Built by agronomists, software engineers, designers, videomakers and marketers to unite botanical science and local business growth.

📲 The Joyflo App is live and free to download on iOS and Android Test it now on your smartphone: scan the Joyflo QR Totem in-store or download it from the official stores.
Explore all 20+ eligible business categories in the Joyflo Ecosystem
🌿 Nurseries, Florists & Retail 🏺 Decor, Pots & Outdoor Design 🚜 Agri-Stores, Tractors & Fertilizers 🌱 B2B Growers & Landscapers
01 · RETAIL, FLORISTS & LARGE RETAIL

Nurseries, Garden Centers, Florists & DIY/GDO

  • Retail Nurseries and Garden Centers
  • Flower Shops, Florists and Floral Designers
  • Supermarkets and Large Retail (plant, soil and fertilizer departments)
  • DIY, Home Improvement and Hardware Stores
  • Floral styling for weddings, events and corporate venues
Explore dedicated benefits →
02 · DECOR, OUTDOOR LIVING & ARCHITECTURE

Garden Suppliers, Outdoor Furniture & Architects

  • B2B suppliers of pots, planters, vases and floral/garden decor
  • Outdoor Furniture showrooms, Pergolas, Gazebos and Garden Houses
  • Outdoor Lighting, Fountains, Water Features and Biopools
  • Landscape Architects, Garden Designers and Vertical Gardens
  • Biophilic Interior Design (offices, hotels, retail) and B2B Services
Explore dedicated benefits →
03 · AGRI-STORES, MACHINERY & TECHNICAL PRODUCTS

Agri-Stores, Lawn Tractors, Fertilizers & Irrigation

  • Agricultural Supply Stores and Consortia
  • Lawn Tractor, Mower, Shredder and Garden Machinery Dealers
  • Gardening Tools, Pruners, Pressure Washers and Hardware
  • Fertilizers, Plant Care Products, Mulch Films and Seeding Supplies
  • Irrigation Systems, Automation, Sensors and Smart Garden Tech
Explore dedicated benefits →
04 · B2B PRODUCTION, SEEDS & LANDSCAPING

B2B Growers, Substrates, Seeds & Landscapers

  • Plant Producers (ornamental, fruit trees, young plants, nursery stock)
  • Potting Soil & Substrate Manufacturers and Seed Companies
  • Farms and Cooperatives (Fruit, Vegetables, Honey, Aromatic Herbs)
  • Landscapers, Garden Maintenance and High-Tree Pruning
  • Agronomic Consulting, Tree Stability Assessment (VTA) and Urban Green
Explore dedicated benefits →
Agri-Stores & Machinery Showrooms: automatic product import and official Joyflo QR Totem for your counter.
For Agri-Stores, Lawn Tractor & Machinery Dealers, Fertilizers, Hardware, Irrigation and DIY

Agri-Stores & Machinery Showrooms: automatic product import and official Joyflo QR Totem for your counter.

🚜 Machinery, Tractors & Tools Hub⚡ Automatic Import (or Excel)🪧 Store QR Totem Included
Operational upgrade

Before and After joining Joyflo

Without Joyflo · Common bottlenecks

What slows down daily store operations today

  • Local customers buying from distant websites: they search online for mowers, fertilizers or tools without knowing your store has them 10 minutes away.
  • Technical departments overlooked: customers who walk in for one item rarely know all the machinery, irrigation or maintenance lines you carry.
  • No staff time to maintain an e-commerce: managing thousands of SKUs, weights and spare parts online takes too much time and budget.
With Joyflo × ZW Digital · From Day 1

What you get immediately in the Founders Club

  • Automatic catalog import: your showcase is populated automatically (or via Excel—no need to upload files yourself) with the Joyflo support team.
  • Dedicated Joyflo QR Totem in-store: display the official Totem at checkout or in your showroom to affiliate customers for life and send free seasonal push alerts.
  • Full visibility across the 4 Assortments: Garden Machinery, Tools, Fertilizers, Irrigation, DIY/Hardware and Local Zero-Km Food.
Concrete, immediate tools

Three concrete advantages for your business

01

Built for Technical Retail & DIY

Ideal for Agri-Stores, Agricultural Consortia, Lawn Tractor Dealers, Hardware Stores, DIY Centers and Supermarkets.

02

Automatic Import + Seasonal Automation

Activate your product catalog automatically without uploading files and set seasonal months just once.

03

In-Store QR Totem & Direct Traffic

Visitors scan your Joyflo Totem to become lifetime affiliates; online searchers call you, open maps or visit your website.

HYBRID B2C & B2B APP · SCIENTIFIC COMMITTEE OF AGRONOMISTS

What private customers and B2B buyers see on their smartphone

The Consumer Care Sheet guides plant lovers in daily maintenance, while the Technical Sheet and 4 Assortments make your inventory immediately searchable by professionals.

Agronomist-Certified Sheets Automatic Import (or Excel) Joyflo Store QR Totem Direct Store & Website Contact
Category search: Agri-Stores, Tools, Irrigation, DIY, Supermarkets
Geolocated map of authorized dealers and stores in the province
Inside the merchant control panel

The real backoffice you will use
(supported by the Joyflo assistance team)

Automatic product import (or via Excel, with zero obligation to upload files), automated seasonality and dedicated store QR Totem.

Joyflo SHOPS
Joyflo SHOPS Dashboard: Plants, Products, Services and Food
Control panel with the 4 assortments: Plants, Products, Services and Food
Joyflo SHOPS
Joyflo Catalog with automatic product import and seasonal control
Automatic import of fertilizers, tools and garden machinery (or via Excel)
Joyflo SHOPS
Public store showcase with map, opening hours and direct contact
Public store profile with map, opening hours, contacts and QR Totem
Full Merchant Control Panel Walkthrough · 12 Minutes with Interactive Chapters

💻 See how the 4 assortments and automatic catalog import work in the backoffice

Click any chapter below to jump directly to the backoffice feature you want to inspect:

PRIORITY ACCESS · FOUNDERS CLUB
Why we are selecting the first pioneer businesses
in each province

We are accrediting leading local businesses with permanent Founders Club privileges, including the official Joyflo physical Totem featuring your store's dedicated QR Code.

Affiliate your customer today with the QR Totem and lock them in for life:
Everyone who scans the QR Code on your Joyflo Totem or plant tags becomes exclusively affiliated with your business for life, and 5% of their in-app service purchases (AI and agronomists) discounts your maintenance down to zero.
🪧 Auto Import + Store QR TotemAutomatic product import (no file upload needed) + physical Joyflo QR Totem for your store.
🔒 Lifetime Customer AffiliationAnyone who scans your store's QR Totem or plant tags stays exclusively affiliated with your business.
📲 Unlimited Free Push AlertsNotify all your affiliated customers on their smartphones for new arrivals, weekend promos or pruning.
💶 5% Maintenance Cashback5% of your affiliated customers' in-app purchases discounts your maintenance fee down to zero.
View all 8 privileges included in the Founders Club membership
  • Dedicated Joyflo physical Totem with your store's exclusive QR Code included upon joining
  • Automatic product catalog import (or via Excel sheet: you don't even need to upload any file) with the Joyflo support team
  • Priority local visibility across the 4 official assortments (Plants, Products, Services, Food)
  • A4/A5 plant tags with your store's QR Code and care sheets signed by the Scientific Committee of Agronomists
  • Direct link to your website or e-commerce + direct WhatsApp, phone and map navigation buttons
  • Lifetime exclusive affiliation of every customer who scans your store Totem or plant tags
  • Unlimited free push notifications to all your affiliated customers for arrivals, promos and seasonal reminders
  • 5% cashback discount on your platform maintenance generated by your affiliated customers' in-app service purchases
Check availability for your area →
1

Tailored 15-minute live demo

We walk you through the platform on screen and check territory availability.

2

Automatic catalog with the Joyflo team

Automatic product import (or via Excel: no file upload needed) and automated seasonal settings.

3

Receive your Joyflo Totem & print tags

Display your store's dedicated Joyflo QR Totem and print Agronomist-certified plant tags.

Official Technology & International SEO/GEO Partner of Joyflo

Why activate Joyflo with ZW Digital (Zaffiroweb)

Structured Digital Agency headquartered in Treviso: we guide your onboarding into the Founders Club and provide a complete technical team to grow your visibility and sales.

Technical Guarantee: ZW Digital (Zaffiroweb S.r.l.) is Joyflo S.r.l.'s Accredited Reseller and the Agency appointed for the platform's International SEO & GEO/AI Architecture on Google.

Alongside Joyflo, we can support your business with:

01 Corporate Website or B2B/B2C E-commerce connected to Joyflo
02 Google Ads & Meta Ads campaigns to drive local store visits and leads
03 Local SEO & Google Business Profile optimization
04 100% digitized CRM management, training and Area Manager support

Book your private 15-minute Demo

Leave your details: Riccardo Gazzola will contact you in your preferred time slot.

15-minute informational and demo call. Your data is processed by Zaffiroweb S.r.l. exclusively to contact you within 48 business hours.

Request registered! Riccardo will contact you in your preferred time slot.
Commercial Partnerships · Joyflo × ZW Digital Territorial Network

Eager to get in the game or experienced in the green sector?
Become an official Joyflo × ZW Digital Partner in your area.

We select anyone eager to get in the game, with preference for experience in the green industry and B2B sales to our ideal clients: training program, dedicated Area Manager, promotional campaign leads and 100% digitized CRM.

Explore how to partner →
Frequently Asked Questions

Everything you need to know before your Demo

What is Joyflo and why is it different from a regular directory or marketplace?

Joyflo is the digital ecosystem and mobile App (iOS, Android and Web) dedicated to the green industry. Every plant sheet and care guide is written and validated by a Scientific Committee of Agronomists. It connects retail stores, B2B growers, suppliers, landscapers and plant lovers with zero sales commissions.

Which business categories can join the Joyflo ecosystem?

Over 20 categories across 4 assortments (Plants, Products, Services, Food): Garden Centers, Retail Nurseries, Florists, Supermarkets & DIY chains, B2B Decor/Pot/Planter Suppliers, Outdoor Furniture & Biopools, Landscape Architects, Agri-Stores, Lawn Tractor & Machinery Dealers, Fertilizers & Irrigation, B2B Plant/Soil/Seed Producers, Farms and Landscapers.

Do I have to manually upload thousands of products?

No. Product import on Joyflo is now automatic (or available via Excel spreadsheet if you prefer — meaning you don't even need to upload a file). The Joyflo support team sets up your catalog and seasonal windows for you, and your store receives its official Joyflo QR Totem ready to display.

How does the 5% discount that can reduce maintenance costs to zero work?

When a customer scans your store's Joyflo QR Totem or your A4/A5 plant tags, their app profile is permanently affiliated with your store. Whenever they purchase premium digital services in the app (such as AI diagnostics or agronomist consultations), 5% is credited toward discounting your annual Joyflo maintenance.

Can Joyflo help me move ready greenhouse stock or weekend store arrivals?

Yes, through two direct channels: B2B growers and suppliers showcase ready lots to Garden Centers, florists and landscapers across the country with direct phone/WhatsApp contact; retail stores send a free Push Notification to all affiliated customers to drive immediate weekend foot traffic.

Can a customer inside my store see competitors on the app?

No. Once a customer scans your store's QR Code on the Joyflo Totem or plant tags, they are locked to your business profile and receive your store's notifications and references.

What is the role of ZW Digital (Zaffiroweb S.r.l.)?

ZW Digital (Zaffiroweb S.r.l., based in Treviso, Italy) is Joyflo's Accredited Commercial Partner and the agency appointed for Joyflo's International SEO & GEO/AI Architecture. We guide companies into the Founders Club and support them with websites, e-commerce, Local SEO and Google/Meta Ads.

Book 15-min Demo 📞 +39 0422 162 8362