Step 01 · Automatic Catalog
Automatic product import (or via Excel)
You don't even need to upload any file: product import is now automatic (or via Excel sheet) with the Joyflo support team and automated seasonality.
FOUNDERS CLUB · PIONEER BUSINESS SELECTION
Open a direct channel with B2B buyers nationwide:
give immediate visibility to ready greenhouse stock,
substrates, fertilizers and seeds.
When you have trolleys of plants ready in the greenhouse or produce potting soils, fertilizers and seeds, Joyflo makes you immediately discoverable by Garden Centers, florists, agri-stores and landscapers—with automatic catalog import.
Automatic CatalogAutomatic product import (or via Excel: no file upload needed)
Joyflo Totem IncludedShipped with your store's QR Code + Unlimited Free Push Alerts
5% Maintenance CashbackOn your affiliated customers' in-app service purchases (down to zero cost)
Simple, fast and built for the field · Zero complex management
How Joyflo works in 3 simple steps
Automatic catalog import (even without uploading files), official Joyflo QR Totem in your store and a digital agronomist next to every plant.
Step 01 · Automatic Catalog
Step 02 · QR Totem & Plant Tags
Receive your Joyflo QR Totem & print A4/A5 tags
Every participating store receives the official Joyflo Totem with its dedicated QR Code and prints A4/A5 plant tags signed by the Scientific Committee of Agronomists.
Step 03 · Lifetime Lock-In
Customers scan your Totem and stay YOURS for life (+ 5%)
Anyone who scans your Totem or plant tags stays exclusively affiliated with your store: they receive your free push alerts and 5% of their in-app purchases discounts your maintenance.
Watch the 2 Official Videos · What is Joyflo (1 min) + How it works for Stores (2 min)
Two short videos to immediately see the App and how stores use it
Watch the official English App presentation (1 min) and the store/professional overview (2 min):
🎬 Video 1 · 1 min 05s · Official Joyflo App (EN)
Your digital guide to the world of plants, signed by real Agronomists
AI plant identification, virtual garden, tailored cultivation care reminders and local green store finder.
🏪 Video 2 · 2 min 15s · For Stores & Professionals
How Joyflo works for retail stores, nurseries and professionals
How to make your plants, products and services visible in your area, receive qualified leads and affiliate customers.
Want to inspect every screen of the merchant control panel?
Jump to the Full Backoffice Tour (12 min with chapters) ↓
Fast greenhouse & warehouse turnover
«Help me move ready stock in my greenhouse or warehouse»
Channel 1 · B2B Side (Growers, Decor Suppliers, Machinery)
Showcase ready lots and get direct calls from B2B buyers
📦Ready Greenhouse or Warehouse Stock
➔
🌐Joyflo & Google Showcase
➔
📞Direct Buyer Contact (0% fee)
Garden Centers, florists, agri-stores and landscapers find your available stock and contact you directly by phone or WhatsApp.
Channel 2 · Retail Store (Garden Centers, Florists, Agri-Stores)
Clear weekend benches with 1 Free Push Notification
🌸Fresh Arrivals or End-of-Season Lot
➔
📲Send 1 Free Push Alert
➔
🛒Affiliated Customers Visit Your Store
Instantly notify on their smartphone every customer who scanned your Joyflo store Totem or your QR plant tags.
What users find inside the Joyflo App · AI Technology + Real Agronomists
Why consumers and professionals keep the Joyflo App on their phone all year round
More than a static catalog: Joyflo is a daily digital guide where every cultivation tip is validated by real Agronomists, creating a continuous bridge between plant lovers and your store.
Photo Plant Identification
Snap a photo to immediately identify any plant species through computer vision backed by human agronomic validation.
Virtual Garden & Local Weather
Users organize their balcony, garden or vegetable patch in the app, track growth and monitor real-time local weather.
Tailored Cultivation Care
Watering, fertilizing and pruning: Joyflo reminds users what to do and when, driving repeat purchases in your store.
Store Finder & «Book & Collect»
Customers searching for plants, soils, machinery or landscapers explore nearby stores and book or contact you directly.
🩺 Agronomic Consulting & Disease Diagnosis
Leaf spots, yellowing or fungal attacks? Users consult real experts to identify plant issues and buy the right treatments at your store.
📚 Technical Sheets, Nursery Videos & Blog
Every sheet covers soil, exposure, temperatures (DIF) and seasonal advice curated by agronomists and landscape designers.
🌍 Multidisciplinary Team & Sustainable Vision
Built by agronomists, software engineers, designers, videomakers and marketers to unite botanical science and local business growth.
Explore all 20+ eligible business categories in the Joyflo Ecosystem
🌿 Nurseries, Florists & Retail
🏺 Decor, Pots & Outdoor Design
🚜 Agri-Stores, Tractors & Fertilizers
🌱 B2B Growers & Landscapers
🌿 Nurseries, Florists & Retail
🏺 Decor, Pots & Outdoor Design
🚜 Agri-Stores, Tractors & Fertilizers
🌱 B2B Growers & Landscapers
01 · RETAIL, FLORISTS & LARGE RETAIL
Nurseries, Garden Centers, Florists & DIY/GDO
- Retail Nurseries and Garden Centers
- Flower Shops, Florists and Floral Designers
- Supermarkets and Large Retail (plant, soil and fertilizer departments)
- DIY, Home Improvement and Hardware Stores
- Floral styling for weddings, events and corporate venues
02 · DECOR, OUTDOOR LIVING & ARCHITECTURE
Garden Suppliers, Outdoor Furniture & Architects
- B2B suppliers of pots, planters, vases and floral/garden decor
- Outdoor Furniture showrooms, Pergolas, Gazebos and Garden Houses
- Outdoor Lighting, Fountains, Water Features and Biopools
- Landscape Architects, Garden Designers and Vertical Gardens
- Biophilic Interior Design (offices, hotels, retail) and B2B Services
03 · AGRI-STORES, MACHINERY & TECHNICAL PRODUCTS
Agri-Stores, Lawn Tractors, Fertilizers & Irrigation
- Agricultural Supply Stores and Consortia
- Lawn Tractor, Mower, Shredder and Garden Machinery Dealers
- Gardening Tools, Pruners, Pressure Washers and Hardware
- Fertilizers, Plant Care Products, Mulch Films and Seeding Supplies
- Irrigation Systems, Automation, Sensors and Smart Garden Tech
04 · B2B PRODUCTION, SEEDS & LANDSCAPING
B2B Growers, Substrates, Seeds & Landscapers
- Plant Producers (ornamental, fruit trees, young plants, nursery stock)
- Potting Soil & Substrate Manufacturers and Seed Companies
- Farms and Cooperatives (Fruit, Vegetables, Honey, Aromatic Herbs)
- Landscapers, Garden Maintenance and High-Tree Pruning
- Agronomic Consulting, Tree Stability Assessment (VTA) and Urban Green
For Wholesale Plant Growers, Soil & Fertilizer Producers, Seed Companies and Farms
Wholesale Production & Greenhouses: automatic variety import (no file upload required) and official Joyflo QR Totem.
🌱 B2B Ready Stock Showcase⚡ Automatic Import (or Excel)🪧 Joyflo Totem + Agronomist Tech Sheets
Operational upgrade
Before and After joining Joyflo
Without Joyflo · Common bottlenecks
What slows down daily store operations today
- WhatsApp and email price lists get ignored: static lists don't reach new Garden Centers, florists or landscapers outside your existing client list.
- Peak-bloom lots that need to move fast: when a greenhouse batch is ready, you need to show real-time availability and pot sizes immediately.
- Low visibility on Google searches: many outstanding growers of plants, substrates and seeds don't appear when a B2B buyer searches online.
With Joyflo × ZW Digital · From Day 1
What you get immediately in the Founders Club
- Direct B2B network with zero commissions: buyers searching for a variety, substrate or seed find you on Joyflo and contact you directly.
- Automatic Import + Seasonal Windows: import your varieties automatically (or via Excel without manual work) and let seasonal availability run every year.
- Joyflo QR Totem + Technical Agronomist Sheets: receive your company's Joyflo QR Totem for greenhouses/trade fairs and showcase DIF, pH, EC and substrate specs.
Concrete, immediate tools
Three concrete advantages for your business
01
Move ready greenhouse stock faster
Make varieties, pot sizes, soils, fertilizers and seeds visible to Garden Centers, florists, agri-stores and landscapers.
02
100% direct negotiation with buyers
Buyers browse your catalog, call you or message you on WhatsApp, and you manage orders with 0% commission.
03
Trade Fair QR Totem, Tags & Push Alerts
Display your Joyflo QR Totem in your nursery or trade show booth, print A4/A5 tags and notify B2B affiliates for free.
HYBRID B2C & B2B APP · SCIENTIFIC COMMITTEE OF AGRONOMISTS
What private customers and B2B buyers see on their smartphone
The Consumer Care Sheet guides plant lovers in daily maintenance, while the Technical Sheet and 4 Assortments make your inventory immediately searchable by professionals.
Agronomist-Certified Sheets
Automatic Import (or Excel)
Joyflo Store QR Totem
Direct Store & Website Contact
Inside the merchant control panel
The real backoffice you will use
(supported by the Joyflo assistance team)
Automatic product import (or via Excel, with zero obligation to upload files), automated seasonality and dedicated store QR Totem.
Joyflo SHOPS
Joyflo SHOPS
Joyflo SHOPS
Full Merchant Control Panel Walkthrough · 12 Minutes with Interactive Chapters
💻 See how automatic catalog import and seasonal availability work in the backoffice
Click any chapter below to jump directly to the backoffice feature you want to inspect:
PRIORITY ACCESS · FOUNDERS CLUB
Why we are selecting the first pioneer businesses
in each province
in each province
We are accrediting leading local businesses with permanent Founders Club privileges, including the official Joyflo physical Totem featuring your store's dedicated QR Code.
Affiliate your customer today with the QR Totem and lock them in for life:
Everyone who scans the QR Code on your Joyflo Totem or plant tags becomes exclusively affiliated with your business for life, and 5% of their in-app service purchases (AI and agronomists) discounts your maintenance down to zero.
Everyone who scans the QR Code on your Joyflo Totem or plant tags becomes exclusively affiliated with your business for life, and 5% of their in-app service purchases (AI and agronomists) discounts your maintenance down to zero.
🪧 Auto Import + Store QR TotemAutomatic product import (no file upload needed) + physical Joyflo QR Totem for your store.
🔒 Lifetime Customer AffiliationAnyone who scans your store's QR Totem or plant tags stays exclusively affiliated with your business.
📲 Unlimited Free Push AlertsNotify all your affiliated customers on their smartphones for new arrivals, weekend promos or pruning.
💶 5% Maintenance Cashback5% of your affiliated customers' in-app purchases discounts your maintenance fee down to zero.
View all 8 privileges included in the Founders Club membership
- Dedicated Joyflo physical Totem with your store's exclusive QR Code included upon joining
- Automatic product catalog import (or via Excel sheet: you don't even need to upload any file) with the Joyflo support team
- Priority local visibility across the 4 official assortments (Plants, Products, Services, Food)
- A4/A5 plant tags with your store's QR Code and care sheets signed by the Scientific Committee of Agronomists
- Direct link to your website or e-commerce + direct WhatsApp, phone and map navigation buttons
- Lifetime exclusive affiliation of every customer who scans your store Totem or plant tags
- Unlimited free push notifications to all your affiliated customers for arrivals, promos and seasonal reminders
- 5% cashback discount on your platform maintenance generated by your affiliated customers' in-app service purchases
Official Technology & International SEO/GEO Partner of Joyflo
Why activate Joyflo with ZW Digital (Zaffiroweb)
Structured Digital Agency headquartered in Treviso: we guide your onboarding into the Founders Club and provide a complete technical team to grow your visibility and sales.
Technical Guarantee: ZW Digital (Zaffiroweb S.r.l.) is Joyflo S.r.l.'s Accredited Reseller and the Agency appointed for the platform's International SEO & GEO/AI Architecture on Google.
Alongside Joyflo, we can support your business with:
01 Corporate Website or B2B/B2C E-commerce connected to Joyflo
02 Google Ads & Meta Ads campaigns to drive local store visits and leads
03 Local SEO & Google Business Profile optimization
04 100% digitized CRM management, training and Area Manager support
Frequently Asked Questions
Everything you need to know before your Demo
What is Joyflo and why is it different from a regular directory or marketplace?
Joyflo is the digital ecosystem and mobile App (iOS, Android and Web) dedicated to the green industry. Every plant sheet and care guide is written and validated by a Scientific Committee of Agronomists. It connects retail stores, B2B growers, suppliers, landscapers and plant lovers with zero sales commissions.
Can Joyflo help me move ready greenhouse stock or weekend store arrivals?
Yes, through two direct channels: B2B growers and suppliers showcase ready lots to Garden Centers, florists and landscapers across the country with direct phone/WhatsApp contact; retail stores send a free Push Notification to all affiliated customers to drive immediate weekend foot traffic.
Do I have to manually upload thousands of products?
No. Product import on Joyflo is now automatic (or available via Excel spreadsheet if you prefer — meaning you don't even need to upload a file). The Joyflo support team sets up your catalog and seasonal windows for you, and your store receives its official Joyflo QR Totem ready to display.
How does the 5% discount that can reduce maintenance costs to zero work?
When a customer scans your store's Joyflo QR Totem or your A4/A5 plant tags, their app profile is permanently affiliated with your store. Whenever they purchase premium digital services in the app (such as AI diagnostics or agronomist consultations), 5% is credited toward discounting your annual Joyflo maintenance.
Which business categories can join the Joyflo ecosystem?
Over 20 categories across 4 assortments (Plants, Products, Services, Food): Garden Centers, Retail Nurseries, Florists, Supermarkets & DIY chains, B2B Decor/Pot/Planter Suppliers, Outdoor Furniture & Biopools, Landscape Architects, Agri-Stores, Lawn Tractor & Machinery Dealers, Fertilizers & Irrigation, B2B Plant/Soil/Seed Producers, Farms and Landscapers.
Can a customer inside my store see competitors on the app?
No. Once a customer scans your store's QR Code on the Joyflo Totem or plant tags, they are locked to your business profile and receive your store's notifications and references.
What is the role of ZW Digital (Zaffiroweb S.r.l.)?
ZW Digital (Zaffiroweb S.r.l., based in Treviso, Italy) is Joyflo's Accredited Commercial Partner and the agency appointed for Joyflo's International SEO & GEO/AI Architecture. We guide companies into the Founders Club and support them with websites, e-commerce, Local SEO and Google/Meta Ads.